Market Benchmarks
Store benchmarking for insights into shopper traffic trendsAccess the Largest Global Retail Data Lake in the Market
Sensormatic Solutions has counted over 165 billion shopper visits in 100+ countries and territories, making us uniquely positioned to provide predictive and prescriptive insight at the macro- and micro-level. Unlike other benchmarking tools, our Market Intelligence solution offers year-over-year trend analysis and shopper visit data at the national, regional and zip-code level.
ShopperTrak Analytics powers insights into total retail, including categories like apparel and accessories, wireless and electronics, and many more — our scope is continuously expanding. This retail analytics tool also supplies data at national and regional levels for outlet malls and luxury retail categories for true insight into comparative traffic data and opportunities to help improve both store performance and the customer experience.
Analytics in Action: McArthurGlen Designer Outlets Case Study
Sensormatic provides a comprehensive benchmarking solution through its Market Intelligence platform, which offers access to a vast retail data lake with over 800 indices across more than 30 countries. However, McArthurGlen sought a more tailored approach, wanting to benchmark its performance specifically against unique peers—outlet destinations within a 90-minute drivetime from their centers—rather than the entire retail market. As a result, they joined Sensormatic's Retail Expert Program, which focuses on customized benchmarking and flexible analysis, allowing McArthurGlen to gain contextualized insights that drive their data-driven decision-making.
Read our McArthurGlen Designer Outlets Case Study to learn more about this strategy, implementation, and our Retail Expert Program.
More Benefits
Understand what share of traffic your stores are capturing.
Compare traffic performance against an industry category or across your enterprise on a local, regional, or national level.
Access geo-based traffic trends to research new store locations or real estate expansions.