• Sensormatic Solutions’ full predictions include top busiest holiday shopping days globally, including Asia-Pacific (APAC) markets such as Australia, Mainland China, Hong Kong, New Zealand, Singapore, and South Korea
• Shoppers in Australia and New Zealand will be doing the bulk of their in-store shopping during the month of December
• In Mainland China, Hong Kong, and Singapore, shoppers are expected to start their in-store shopping later—on or after Christmas
• Two of South Korea’s busiest days are expected to happen during the second week of November; and three are expected to happen on or after Christmas

SINGAPORE—October 24, 2023—Sensormatic Solutions, the leading global retail solutions portfolio of Johnson Controls, today announced its predictions for the busiest shopping days of the 2023 holiday season. The annual predictions for the global top busiest shopping days were compiled by Sensormatic Solutions retail traffic consulting and analytics group.

“Retailers around the world are likely to have another strong holiday season this year,” said Tony D’Onofrio, president at Sensormatic Solutions. “Those looking to make the most of it can use our predictions as a guide—but it’s critical that retailers also leverage internal data and analytics tools to refine their approach to promotions, staffing, and customer experience in the coming months. It’s this additional insight that will put businesses two steps ahead entering the New Year.”

“Shoppers in different countries and regions have their own habits and retailers will need to tailor their strategies accordingly to capitalise on the holiday season to come. For example, unlike most of the world, the majority of the busiest shopping days in Australia and New Zealand will be happening on weekdays, instead of weekends. In other parts of APAC, shoppers are expected to start their in-store shopping later compared to previous years,” said Daren Ng, Vice President & General Manager of Asia Pacific at Sensormatic Solutions.

Predictions for APAC’s busiest days are as follows:

1. Australia: Tuesday, December 26 – Boxing Day
2. Mainland China: Sunday, December 31 – New Year’s Eve
3. Hong Kong: Sunday, December 24 – Christmas Eve
4. New Zealand: Tuesday, December 26 – Boxing Day
5. Singapore: Sunday, December 24 – Christmas Eve
6. South Korea: Sunday, December 24 – Christmas Eve

The full list of APAC’s predicted top busiest shopping days along with rest of world predictions include:

To learn about the top drivers of this holiday season’s busiest shopping days and how Sensormatic Solutions is supporting retailers’ needs, download Sensormatic Solutions “Asia Pacific’s Top Busiest Shopping Days of 2023 (Christmas)” report for Australia and New Zealand, or "Asia Pacific’s Top Busiest Shopping Days of 2023 (Year-End)" report for Mainland China, Hong Kong, Singapore and South Korea. For more Sensormatic Solutions holiday insights, use #SensormaticHolidays2023 to follow along on LinkedIn and X.

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Sensormatic Solutions, the leading global retail solutions portfolio of Johnson Controls, powers safe, secure and seamless retail experiences. For more than 50 years, the brand has been at the forefront of the industry’s fast-moving technology adoption, redefining retail operations on a global scale and turning insights into actions. Sensormatic Solutions delivers an interconnected ecosystem of loss prevention, inventory intelligence and traffic insight solutions, along with our services and partners to enable retailers worldwide to innovate and elevate with precision, connecting data-driven outcomes that shape retail’s future. Please visit Sensormatic Solutions or follow us on LinkedIn, X, and our YouTube channel.

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