The Key to Converting a Shopper to a Loyal Buyer Starts with Knowing How They Shop
What are they shopping for? Are marketing campaigns driving foot traffic? How do external factors like weather and holidays impact individual stores? Do you have the right products and associates in place to provide the ultimate experience that meets demand and turns shoppers into buyers?
The Benefits You and Your Customers Are Missing
What is the biggest benefit for shoppers and retailers alike when it comes to in-store shopping? The influence your associates have on shopper behavior. With labor shortages at an all-time high, it is more critical now than ever to have a firm grip on your traffic insights in order to improve the timing and placement of your floor associates to increase sales conversions and productivity while optimizing labor spend. Your associates’ influence isn’t limited to suggestive selling and knowing the optimal times to restock shelves and open additional register lanes. Recovering the sales floor ensures that your brand is meeting your shoppers’ expectations, along with your brand promise.
How are your labor hours impacting your customer experience?
Ready to make your traffic data work for you?